Oct. 1-3 in Boulder

Meet John Tayer at the West South Boulder Creek parking lot for a morning  run/jog/walk/crawl. 

Foyer

Main Ballroom

General Session with Dan Streeter - Main Ballroom 

Whether you’re leading a company, building a team, or driving growth in your industry, AI is no longer just a buzzword—it’s a competitive advantage. In this interactive session, Dan Streeter showcases seven of the most practical, innovative AI tools that business leaders can put to work right now to:

• Work faster. Spend less. Achieve more. Cut wasted hours and unnecessary costs so your team can focus on growth instead of grind.
• Amplify your marketing, sales, and communication. Turn every message into a megaphone that attracts customers, builds relationships, and drives results.
• Delight customers and expand opportunities. Deliver smarter, faster, and more personal experiences that keep people engaged and coming back. 

Dan has presented these tools to thousands of professionals across the country in sessions that are engaging, hands-on, and designed for immediate real-world application.

• Solving the Biggest Problems in Business with AI with Dan Streeter
  • Breakout Session - East End 
  • Take a deeper dive from Dan's session by looking at the challenges Colorado business and chambers face and how to apply AI tools to them. 
• Turning New Members into Intentional Investors with Lo Leeman
  • Breakout Session - West End
  • In this interactive breakout, learn practical strategies to turn first-year members into long-term champions through personalized engagement, data insights, and confident renewal conversations that position membership as a smart business investment.  Lauren "Lo" Leeman is the Director of Investor Relations at the Colorado Chamber of Commerce, bringing over fifteen years of experience in membership growth, member engagement, and strategic fundraising. 
• From Sundance to Peaches: Tourism’s Role in Shaping Colorado Communities
  • Breakout Session - Main Ballroom
  • Tourism is a powerful catalyst for economic vitality across Colorado. This panel of chamber executives will share how statewide initiatives and local strategies intersect to create unique opportunities for their communities. Panelists will also explore different DMO and tourism models, the challenges of working across tourism organizations, and the benefits they bring to both the community and the chamber. Attendees will gain a dynamic perspective on how tourism drives growth, fosters community identity, and connects Colorado to the world.
  • Panelists:
    • John Tayer, President & CEO, Boulder Chamber of Commerce
    • Rich Millard, President & CEO, Royal Gorge Chamber Alliance and Executive Director, Royal Gorge Chamber Alliance Foundation
    • Jessica Burford, President & CEO, Palisade Chamber of Commerce
  • Moderator:
    • T.J. Sullivan, President & CEO, Parker Chamber of Commerce

Lunch - Main Ballroom 

As the Presenting Chairman Sponsor of the 2025 CCA Conference, the University of Colorado Boulder will speak following the Annual Meeting. Hear from Massimo Ruzzene as he presents The Value of Higher Education Research.

General Session - Main Ballroom

All about advocacy and government affairs! Hear insights from Meghan Dollar, Senior Vice President of Governmental Affairs and Political Operations at the Colorado Chamber and Monique Thierry, vice president of the Congressional and Public Affairs Southwest-South Central Regional office for the U.S. Chamber of Commerce.

Join your peers by chamber size (small, medium, large) for interactive roundtable discussions. Together you’ll share strategies, swap advice, and tackle key topics like membership growth, non-dues revenue, workforce partnerships, advocacy, and the future of chamber programming. Come ready to contribute and leave with fresh ideas and connections you can put to work right away.

Facilitators:

• Large Chamber: Chris Romer, President & CEO, Vail Valley Partnership
  • Main Ballroom
• Medium Chamber: Terri Hayes, President & CEO, Tri-Lakes Chamber of Commerce, EDC and Visitors Center
  • East End
• Small Chamber: Mary Jo Coulehan, Executive Director, Pagosa Springs Chamber of Commerce
  • West End

Choose Your Roundtable:

• Large Chamber: Revenue > $500K | 700+ members
• Medium Chamber: Revenue $250K–$500K | 300–700 members
• Small Chamber: Revenue < $250K | 30–300 members
   

Attendees are encouraged to self-select the group that best reflects their chamber’s size for the most relevant conversation.

General Session - Main Ballroom 

The Stories We Tell and the Connections They Make

Wrap up the conference with collaboration, community and a clear call to action. In this interactive experience, Keith Bailey is going to guide you through story swapping exercises, help you to capture the best ideas from across the event, and turn them into simple, actionable steps. You’ll leave connected, inspired, and carrying a story you can share back home—plus a clear call to action you’ll put in play within seven days. This isn’t just a close; it’s your launchpad to keep the conversations (and momentum) alive long after CCA.

Embassy Suites Courtyard 

Enjoy hors d’oeuvres and a hosted drink during happy hour while mingling with fellow chamber leaders, speakers, and sponsors before the Chamber Performance Awards Banquet.

The Silent Auction will move from the Main Ballroom to the Foyer during happy hour and remain open through the Chamber Performance Awards Banquet. Funds raised through the silent auction help support scholarships for chamber peers. Bidding closes at 8:00 p.m. Please ensure you pick up and pay for your items before departure from the conference.

Dinner - Main Ballroom

Join the celebrations as we honor the top achievements in membership, communications, advocacy, and leadership. Awards will be presented in the following categories: Membership Retention, Membership Growth, Membership Dues Growth, Communications, Government Affairs, Best Idea of the Year, Team Member of the Year, and CEO of the Year.